Slot The Puzzle Pieces Together Copy

Review your OFFERING tab and make sure that you’ve totalled up what you hope to sell in the next 12 months and that you’re clear on the monthly average. 

Spend some time working through the analysis columns to help you assess your focus for the next quarter. 

If your goal is quick cash for example, score the income stream out of 5 in the ‘Speed Of Sale’ column in each row. You can then sort the sheet based on which content, products, services or experiences might get money in the bank in the next few weeks. 

If your goal is to reduce the time you’re personally spending on creating content or products, you could score each item in the Scalability column. If something takes zero time for you personally (due to digital distribution or trusted partners delivering the work), score it 4-5 and if it is incredibly labour-intensive (and only you can put this together), score it a 0-1. You can then sort the sheet to help you better understand where you might be able to generate revenue without sinking hours into getting new offers on the table.

You can then look at the analysis columns side by side to see if there are things you can sell that require little time and that can also produce a quick return. This approach will offer insights that you may never think of. 

You can also create your own criteria for this type of cross-axis analysis. When it comes to improving your approach with your business, analysis should inform your strategy. Being blindly led by feelings can result in poor results. By all means, go with your gut, but take a look at what the analysis says before jumping head-first into the deep-end.