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ABOUT THE
mapping out a plan for musicians
Get yourself in the…
The Driving Seat is a creative curriculum designed to help today’s music artists succeed in tomorrow’s music industry.
EXPLORE
THE MAP
where learning comes to life...
STUDIO & STAGE
is where you'll findMusic Programs & Artist Development
The Driving Seat Program supports artists with creative, brand and business development.
THE CASTLE
is where you'll findCourses For Families
Your home is your castle. The Castle is the place to find marriage & parenting courses.
THE LAUNCHPAD
is where you'll findFundraising Resources
Archie de Astronaut will help you learn effective ways to crowdfund, secure grants & investors.
BUILDING SITE
is where you'll findEntrepreneurial Inspiration
Meet Architect, Builder and Maintainer so you can build your build on solid foundations!
THE LUNAVERCITY
is where you'll find
Immersive Learning Content
Principal Peptalk leads our cast of 7 Teachers to deliver engaging educational content.
and dreams take flight!
THE OFFICE
is where you'll find
Team
Training
Discover transformational frameworks including The 7 Types Of Work and meet Balanced Bob.
CHAPEL GROUNDS
is where you'll find
Rest &
Reflection
Find a moment of reflection with Charlie The Chaplin’s words of wisdom
SPORTS-CENTRAL
is where you'll find
Coaching Programs
Develop a winning mindset with the assistance of one of our Lurnex coaches.
THE BAKERY
is where you'll find
Recipes for
Success
Let Andy The Baker share a tasty treat to feed you in your personal and professional growth.
THE LIBRARY
is where you'll find
Learning
Libraries
With 1000’s of articles and assignments, we have information, inspiration & instruction.
The Smartest Artist community is a Space on Rocket Fuel where you can gain access to content, courses and resources that will help you to drive your music forward. Weekly music, marketing and management tips.
Smartest Artists
Business Builders
The Business Builders community is a Space on Rocket Fuel where you get support to sharpen your mindset, skillset and toolset. Connect with other entrepreneurs and step into the world of Lurnex.
Rapid Result
every week in your community
Rapid Results is a program designed to help you go from slow lane, into the fast lane. With a proven 9-step formula, 1-2-1 coaching and access to AI tools, you can achieve more in 12-weeks than most people will in 12 months.
STARGAZER
Monday
Transforming Tips
Access industry tips, productivity hacks and ideas for driving your project forward. Get to know the characters and stories at Lurnex!
EXPLORER
Thursday
Framework Fun
Get in gear with educational frameworks that will rock your world! We have a comprehensive toolkit for solving your problems!
ADVENTURER
Friday
Learning Library
Grab hold of articles and assignments to turn your dreams into a reality. Thousands of resources from information to inspiration to instruction!
TRAILBLAZER
Tuesday
Coaching CatchUp
Connect with our team of coaches for personal input and to have your questions answered so that you can get yourself in the fast lane!
VOYAGER
Wednesday
Rapid Results
Learn how to leverage A.I-powered technologies to optimise your workflows and get hands-on helps to build a customised Virtual Team!
ABOUT THE
FOUNDER
ANDY BAKER
Founder & Director // Resound Media Group | Rocket Fuel | Lurnex
- Founded Resound Media in 2005, an innovative UK-based company.
- Started Storm 5 Management in 2007, booking over 1000 events for music artists in more than 20 countries.
- Established Third Floor Productions in 2010, producing over 1000 recordings with music artists and hundreds of videos.
- Launched Rocket Fuel in 2014, a direct-to-fan platform that has helped raised over $1m for new projects.
- Created Homegrown Worship in 2018, a song-sharing community supporting hundreds of artist, writers and churches.
- Launched Lurnex in 2020 with a bold vision to offer immersive learning experiences in an educational metaverse.
MEET YOUR
VIRTUAL TEAM
the marketing department
SURFER
is your newCaption Composer
We can create effective captions and hashtags for social posts.
SPECTATOR
is your newSocial Scheduler
I can sort out a social media schedule for you based on solid routines.
SUBSCRIBER
is your newBuzz Booster
If you need advice on your PR strategy, I am here 24/7 to support you.
SUPPORTER
is your newArticle Assistant
We can write articles together for your website in a matter of minutes.
SUPERFAN
is your newSales Scriptwriter
I will help you write compelling copy for your latest product.
the admin office
PRINCIPAL PEPTALK
is your new
Text
Trimmer
I will summarise a lengthy document into a short and concise overview.
COACH
CONNIE
is your newAction Plan
Co-Pilot
Through a few guided questions, I can put together a step-by-step plan for you project.
TONY THE
TECH GUY
is your newManual
Maker
Train your team in no time as we create operation manuals for your organisation.
ANDY THE
BAKER
is your newDecision Deagoniser
If you have a tough decision to make, I have a quick and painless process for you.
PROFESSOR PAULA
YERSOCKSUP
is your newCopywriting Companion
We can write up emails, marketing copy and creative ideas in a matter of seconds.
CUSTOMISE YOUR OWN
VIRTUAL TOOLKIT
to achieve rapid results
MONEY SAVER
Punch in your current expenditure of get ideas on how to reduce your costs effectively.
RAPID READER
Get recommendations on game-changing books to read followed by quick-fire summaries.
5-LEVEL OFFERING
Learn how to increase your organisational income streams with the 5-Level Offering.
5-CIRCLE FUNNEL
Explore easy ways to transform spectators into spenders and supporters with the 5-Circle Funnel.
THE TOOLSHED
Get inspiration on how to curate your skills and knowledge-base into an accessible toolkit.
and much more...
THE MAZE
Discover and articulate your purpose by journeying through The Maze.
THE JIGSAW
Slot the puzzle pieces together of your business plan by working through The Jigsaw.
MARKETING MAP
Master the 8-Segment of Marketing and the 5-Circle Funnel through the Marketing Map.
CONTRACT CREATE
Save a fortune in legal fees by using drafting documents using Contract Create.
GRANT GENIE
Write grant applications 5x faster with the help of our sophisticated customisable Genie.